Case Study: The Castlereagh Club

The Castlereagh Club, located on Castlereagh street in the heart of Sydney's CBD is today one of the most respected clubs offering their members services and facilities including aquatic and fitness, bars, dining, entertainment, functions and bottleshop. The club itself was established in 1909 and has since continued to prosper whilst preserving their integral principles of excellent service and hospitality.

Undergoing a series of new renovations, the club approached Be Digital with the task of implementing a digital signage system to coincide with the reinvigoration of the Castlereagh brand. Two video walls were installed, one inside the reception area and the other facing out onto the street - the street channel was tailored to draw audiences from pedestrian and vehicle traffic. Be Digital created a series of animated templates for each core area of the club that could be reused at staffs convenience and served as a fresh medium for broadcasting club messages.

Be Digital are currently handling the content management and continued content creation for the Castlereagh Club.